Video Syndication

UXD lead worked collaboratively with PM, Tech lead, and UXR.

Credits:

UXD: Elaine Shultz

UXR: Amanda Davis

PM: Peentoo Patel

Eng: Kate Hansen

TW: Greg Sanders

The context

This presentation was created as a proposal to optimize the flow of creating partners and how they relate to companies. The new design was tested before the presentation, some screens show some of the findings. Some of the main issues with the current flow where:

Navigation should be consolidated in one place, not having a dropdown inside the section.
In order to create a partner and assign inventory currently, the user needs to navigate through several sections on DFP which makes it confusing and un-intuitive.
Naming conventions confuse some users
Financial terms are very complex

Case overview

Adding an overview and context helps prioritize solutions, inform the broader team, and can serve as a reference for future projects.

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Use Case 1 Share Out

These cases were tested by existing clients. We designed the flows (UXD and UXR – UX design and research) and tested with existing clients.

Elaine Keller